Adidas makes over 400 million
pairs of shoes every year. Manufacturing that many shoes
requires a lot of resources. But constantly creating new materials isn’t great for the environment. So Adidas is turning
to a different source. Experts predict that in 30 years, there will be more plastic
in our oceans than fish. And one study estimates that
90% of seabirds have consumed some form of plastic waste. All that pollution on
beaches and in the ocean is harmful to both marine life and humans. So Adidas is trying to
stop some of that plastic before it reaches the ocean. In 2015, Adidas partnered with the environmental organization
Parley for the Oceans. Their goal? To turn marine pollution into sportswear. And they’ve made huge progress. In 2019, Adidas expects to
make 11 million pairs of shoes with recycled ocean plastic. That’s more than double
what it made in 2018. Adidas says the partnership has prevented 2,810 tons of plastic
from reaching the oceans. But how are these shoes made? It all starts at the beach. Parley and its partners collect
trash from coastal areas like the Maldives. The waste is then sorted,
and the recovered plastic is sent to an Adidas processing plant. Adidas uses plastic bottles that contain polyethylene terephthalate, or PET. And if it’s something Adidas
can’t use, like caps and rings? Those get sent to normal
recycling facilities. The processing plant crushes, washes, and dehydrates the waste, leaving nothing but small plastic flakes. The flakes are heated, dried, and cooled, then cut into small resin pellets. Normally, polyester is
made from petroleum. But Adidas melts these
pellets to create a filament, which is spun into what
they call Ocean Plastic, a form of polyester yarn. Adidas uses Ocean Plastic
to form the upper parts of shoes and clothing like jerseys. Each item in the Parley
collection is made from at least 75% intercepted marine trash. And they still meet the same performance and comfort standards
of Adidas’ other shoes. Recycled polyester uses less
water and fewer chemicals and helps prevent plastic pollution. Adidas’ goal is to replace
all virgin polyester with recycled polyester by 2024. Currently, more than
40% of Adidas’ apparel uses recycled polyester. You may have seen Adidas’
recycled sportswear without even noticing it. Clothing made with Ocean
Plastic has been used in college football, baseball, the NHL, the Australian Open, and more. But this doesn’t eliminate
plastic pollution entirely. Washing polyester clothing
can create microfibers, which may end up in the ocean. Adidas suggests that
customers wash their clothes less often, use cold water, and fully fill the machine each time. But this is just the first step. Adidas is also developing
a 100% recyclable shoe called the Futurecraft Loop. This shoe is made to be remade. Because it can be returned and broken down to create a brand-new pair. Futurecraft Loop is expected
to be available in 2021. With the help of Parley for the Oceans, Adidas is using readily available material to manufacture new products. Which is a big step towards
a sustainable future.

Tagged : # # # # # # # # # # # # # # # # # # #

Dennis Veasley

100 thoughts on “How Adidas Turns Plastic Bottles Into Shoes”

  1. We pronounce this company completely differently in Australia… we say is like: — ‘add-eee-dass’

    It’s strange to hear how this presenter is pronouncing it

  2. 2019 and before we threw plastic bottles onto the sea
    2020 and after, we throw shoes.. whats the difference?

  3. Wow this is smart… What a brilliant idea👌🏼👌🏼👍🏽👍🏽👍🏽👏👏👏👏👏👏👏👏👏👏👏👏👏👏

  4. The Futurecraft Loop sounds awesome. Imagine after wearing your shoes until they are all scuffed and dirty, paying a small fee and sending your pair of shoes in to be made brand new!it be great for the company and the environment

  5. More plastic what in the ocean than fish?
    More plastic bags?
    Bottles?
    By weight?
    By number?
    Don't just use manipulative statements. Please showcase actual facts

  6. Who drops the bottles and stuff in to the water … The poor countries … They are poluting our oceans and we are paying to clean them , this aint fair …

  7. In pakistan plastic bags are banned but there are environmental friendly bags or shoppers it was banned from august 2019

  8. Serious change for the wellbeing of our environment can only happen on the production/manufacturing side, its hardly on consumers and our choices. Companies who mass produce create incomprehensible amounts of waste. That's why stuff like this is great and should be encouraged and more common!!

  9. Given how much these Corporates lie to public to make profit ( Enron, Theranos etc) we should see proof like the video of complete process then trust them.

  10. That's why I love adidas not only they make one of the best designed "running shoes" and especially their apparels they also help the earth by doing this gues if my mom permits me to buy a new pair of shoe if only she would guess I'll buy adidas again

  11. Plastic and electronics were a mistake. I wish we lived in a world where everything is mechanic, electricity is something only a few will ever see in their life and plastic is something no one ever will see. Clothing is made out of cotton, streets are lightened with fire, and the more modern ones use gas lamps. But humanity choose to sell it’s dignity in the name of progress. 100 years was all it took for the world to get absolutely degenerated. Plastic was first made in 1903, that day the world woke up without knowing that it started one of it’s many suicides. It began the other one in 1914 with the pointless war, that destroyed ages worth of culture and stability. We are tightening the rope around our neck, all in the name of pointless progress.

  12. im just curious, by recycling those PET bottles, are they not using some kind of fuel/energy which in turn contributes to another type of pollution?

Leave a Reply

Your email address will not be published. Required fields are marked *